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Employment

Marketing Consultant

Position Overview: We are seeking an experienced Marketing Consultant with a deep understanding of the radio industry to help us develop and execute marketing strategies that enhance our station's brand, increase audience engagement, and drive revenue growth. The ideal candidate will have a proven track record in radio marketing, a passion for the medium, and the ability to think creatively to reach and retain listeners.

Key Responsibilities:

  1. Marketing Strategy Development: Collaborate with station management to create comprehensive marketing strategies aligned with business objectives, including audience growth, advertising sales, and promotions.

  2. Audience Analysis: Conduct research and analysis to identify target demographics, listener preferences, and market trends to tailor marketing efforts effectively.

  3. Brand Promotion: Develop and implement brand-building campaigns to increase the visibility and recognition of [Radio Station Name] within the local community and beyond.

  4. Digital and Social Media Marketing: Manage and optimize digital marketing channels, including the station's website, social media platforms, email marketing, and mobile apps, to engage listeners and drive traffic.

  5. Advertising Sales Support: Collaborate with the sales team to create marketing collateral and strategies that support ad sales efforts, enhancing revenue generation.

  6. Event Promotion: Plan and execute promotional events, contests, and giveaways to engage the audience, boost participation, and create memorable experiences.

  7. Content Marketing: Work closely with content producers to develop marketing initiatives that align with the station's programming, including podcast promotions and special broadcasts.

  8. Campaign Analytics: Monitor and analyze the performance of marketing campaigns, using data and key performance indicators to make data-driven decisions and optimize strategies.

  9. Budget Management: Manage the marketing budget effectively, ensuring resources are allocated efficiently and results are achieved within budget constraints.

Qualifications:​

  • Excellent written and verbal communication skills.

  • Creative thinker with the ability to develop innovative marketing campaigns.

  • Strong project management and organizational skills.

  • Ability to work collaboratively in a fast-paced, team-oriented environment.

  • Familiarity with the local media and entertainment landscape is a plus.

An image with all the sports teams in the valley. Fowler, La Junta, Swink, Crowley County, Manzanola, Las Animas, Rocky Ford, Cheraw

Game  Caller

Position Overview: We are looking for a passionate and dynamic High School Sports Radio Broadcaster to join our team. As the voice of our station, you will play a crucial role in delivering live play-by-play commentary and analysis of high school sports events. Your enthusiasm for sports, excellent communication skills, and ability to engage listeners will be essential in providing an exciting and informative broadcast.

Responsibilities:

Live Broadcasting:

Provide live and on-air play-by-play commentary for high school sports events, including football, basketball, baseball, soccer, and other sports as assigned.
Deliver engaging and enthusiastic coverage that captures the excitement and intensity of the games.
Keep listeners informed about game developments, player statistics, and key plays.
Interviews and Analysis:
Provide insightful analysis and commentary on game strategies, player performances, and team dynamics.

Engage with listeners by responding to questions and comments during the broadcast.
Technical Operation:

Operate broadcasting equipment, including microphones, mixing boards, and software.
Monitor audio levels, ensure clear sound quality, and troubleshoot technical issues as needed.
Collaborate with technical staff to maintain equipment and make necessary adjustments.
Compliance and Ethics:

Adhere to all broadcasting regulations, guidelines, and ethical standards.
Promote a positive and respectful image of the station and high school sports in the community.
Qualifications:

Strong passion for sports, particularly high school sports.
Exceptional verbal communication skills and a clear, engaging broadcasting voice.
Knowledge of high school sports rules, strategies, and player dynamics.
Flexibility to work evenings, weekends, and holidays to cover games and events.
Previous broadcasting experience, whether in radio, podcasting, or sports commentary, is a plus.
Familiarity with audio broadcasting equipment and software is beneficial.


If you're a sports enthusiast with a gift for storytelling and a love for high school sports, we invite you to apply for the High School Sports Radio Broadcaster position and become an integral part of our broadcast team.

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